Study of sales of Kenyan water filters shows promise, 2012.
PATH partners with local agency to explore new way to offer residents water filters. PATH partnered with the Safe Water and AIDS Project (SWAP) to market water filters in ten districts of Nyanza Province. SWAP proved a strong partner due to their existing presence utilizing a successful basket-of-goods model to sell health-related items such as soap, water purification tablets, and condoms to families in the region. PATH and SWAP selected a ceramic water filter made by Chujio Ceramics, a Kenyan manufacturer based in Nairobi, for distribution in the pilot study.
The ceramic filter itself has great potential. It appears to be a highly desirable product for low-income households and has proven to be a valuable addition to SWAP’s fast-moving basket-of-goods selling model.